With last week’s celebration of the tremendous journalism contributions of Ed Fouhy, the award-winning broadcast executive and founder of the Pew Center for Civic Journalism, it seemed like a good time to revisit what we already learned about engagement– but may have forgotten.
Tag Archives | audience engagement
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Online News Startups Need More Data to Convert Users into Supporters
Posted by J-Lab on May. 30, 2012 in Press Releases
For Immediate Release May 30, 2012 Contact: Jan Schaffer, jans@j-lab.org Erin Polgreen, erinpolgreen@gmail.com Washington, D.C. – The rise of social media tools has empowered online news startups to distribute their content, market their sites and monitor users. However, most small news sites say they cannot lasso data to track whether they are turning users into supporters
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Engage Users, Tout Content, Tease Out Contributors J-Lab Reports on Community News Projects
Posted by J-Lab on Sep. 30, 2010 in Press Releases
Washington, D.C. – Community news sites should engage, not just inform, their users; ramp up quickly with social media tools; tease out contributors rather than train a corps of citizen journalists in advance; and invest a lot of sweat equity, according to a new J-Lab report culling lessons learned from five years of funding community
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