J-School Entrepreneur Bootcamp Agenda

An ONA pre-convention workshop
Thursday, Sept. 11, 2008 • 3:30 to 7 p.m.
Capital Hilton • Washington, D.C.

Sponsored by J-Lab: The Institute for Interactive Journalism.
Supported by the Ethics and Excellence in Journalism Foundation
and the John S. and James L. Knight Foundation

What should we teach aspiring journalists these days: Writing and copyediting? Multimedia productions? They need the right mindsets as well as skill sets. Learn how journalism programs around the country are seeding innovative ideas, launching hyperlocal news sites and breeding new media entrepreneurs.

Agenda:
(click speaker names for full bios)

3:30 p.m.	Welcome • Jan Schaffer, Executive Director, J-Lab: The Institute for Interactive Journalism, American University School of Communication
3:40 to 4:45 p.m.	Building innovation into the curriculum Moderator: Amy Eisman, Director of Writing Programs, AU SOC • Rich Gordon, Medill School of Journalism, Northwestern University, LoJoConnect.com. • Retha Hill, New Media Innovation Lab at the Cronkite School of Journalism at Arizona State University. • Jody Brannon, national director of the Carnegie-Knight News21 journalism initiative, Cronkite School of Journalism, ASU.
4:45 to 5:45 p.m.	The community as a laboratory for learning and innovation Moderator: Jan Schaffer, Executive Director, J-Lab • Barb Iverson, Columbia College Chicago, ChicagoTalks.net. • Dave Poulson, Knight Center for Environmental Journalism, Michigan State University, Great Lakes Wiki. • Cheryl Gibbs, Miami University, Ohio, Miami-Whitewater Valley Public Media Project. • Jan Schaffer, Executive Director, J-Lab.
6 to 7 p.m.	Dinner and Keynote Speaker: Jeff Jarvis Blogger, Buzzmachine.com. Director, Interactive Journalism Program, CUNY Graduate School of Journalism. With a $50,000 grant from McCormick Foundation, Jarvis sponsored a student pitch competition for sustainable journalistic enterprises. Jarvis leads the New Business Models for News initiative, supported by the MacArthur Foundation. CUNY recently received a $3 million grant to create the Tow Center for Journalistic Innovation.
7 p.m.	Adjourn